Phone Prospecting Script: Secrets Scripts the MLM Masters are Using
There is a big difference between those who are making a kill in the Home-based business arena and those who are barely making ends meet. And it is not so much as regards the number of leads that they generate. It’s about the connection (or calling) they make with their prospects.
You see, while the average home based entrepreneur is busy obsessed with getting tons of traffic and leads, the top producer is busy obsessed with turning the leads into customers and partners.
For a long time the only thing I was preoccupied with was getting traffic and leads to my blog and capture pages. I would go around the web surfing for the latest lead generation tactics and how to implement them in my business.
And then after getting these leads I would not connect with them and form relationships with them. I would be hoping that they would either call me for my information or outrightly sign the dotted lines.
Hogwash!
No doubt, you could make sales and get some affiliate commissions by not connecting with your leads or prospects, but if you want to build an empire in this business you have to pick up the phone and CALL your prospects.
Honestly, I think that one of the major reasons people run online is due to weakness. They are scared of talking to people. They are scared of picking up the phone. They dread hearing that voice on the other end.
They want to hide behind the computer and refuse to make that human connection.
Hey, it doesn’t work that way.
You gotta pick up that heavy, heavy phone and make that call.
Why You Need To Do Phone Prospecting
I know there are several people who would love it so much to close people via emails and send back and forth messages to their prospects and expect replies and then and then till they sign up.
Don’t get me wrong, it ain’t bad. It’s just not an effective strategy.
Tim Sales once told of an interesting scenario that played out between one of his students and a prospect. This guy had gotten this lead and instead of calling him decided to make use of text messages to pass information to the prospect.
Here was how the discussion went down between them (via text messaging)…
Prospect: “Hey – what was that website you wanted me to show my wife again?”
Distributor: “www.MyXYZCompany.com”
Prospect: “Okay, thanks. I’m excited!”
Distributor: “Great! Let me know what your wife thinks when she sees it.”
Prospect: “Will do.”
…approximately 1 hour later…
Distributor: “So, did you watch the presentation?”
Prospect: “Yeah”
Distributor: “Any questions?”
Prospect: “My wife says it looks like ***** or one of those pyramid things…she’s not happy…”
At this point the distributor picked up the phone and tried calling the prospect (something he should have done much earlier in their conversation – specifically, when his prospect sent the first text asking him what the web address was).
But it was to no avail. The prospect was gone. His wife disapproved. It looked like one of those “pyramid things” and they were gone. Prospect lost.
If you’ve ever had this happen, let me give you some advice right here – don’t text message back and forth with your prospects, even if they initiate it.
Email/facebook messaging, Texting are NOT for:
- Communicating the main portion of your message with a prospect
- Telling a prospect where to view your presentation online
- Asking them their feedback on what they just watched
If you rely on texting or emailing for those activities, you’re just asking for objections to pop up and then it becomes VERY difficult to facilitate handling them.
Networking is a people business – and it’s important to understand that texting and the internet are great tools, but they cannot replace the “live” person-to-person interaction that needs to happen to effectively communicate your message about the product or opportunity.
A Sample Phone Prospecting Script
Now that you know that it’s not just about generating leads, you need to have posture to be able to have the right mindset to approach your prospect.
Regardless of how good the script I will be giving you, if you do not have posture it will not work. If you lack posture or don’t even have a clue about what it is then do me a favour, stop reading this post right now (because it will do you no good to continue) and get Magnetic Sponsoring NOW. Come back after reading it to continue!
That being said, I would have to thank Fontella Williams for this prospecting script. Got it from her in the beginning of the year and instantly fell in love with it. Thanks Fontella!
Though I don’t use it word for word and I occasionally drift from it, it helps in keeping me on track. Some of you might not like scripts, it’s okay. This part is for those who need what to expect and what to say before they become natural at it.
(This situation assumes that you generated this lead using attraction marketing, so they’re familiar with whom you are when you call.)
You: Hi Sue, You were on my website recently. How are you?
Sue: I’m good. Wow, I can’t believe you called me.
You: Of course, Sue I’ve got about five minutes before I’ve gotta hop on another call. What can I do for you?
Sue: Now Sue may say something generic like I was looking for help with my business or I was looking for ways to get more leads, etc.)
You: (Now here you can ask Sue more questions depending on the response, like What type of business are you in?, How long have you been in it? What else do you do?) etc.
People need to warm up to you. Don’t just rush in.
You: What specifically were you looking for that you don’t have in your business right now?
Sue: She could say more money, leadership, more prospects, etc. Most will say more money.
You: How much money are you looking to make?
Sue: About an extra $1500 a month.
You: Sue, if you had an extra $1500 a month, what exactly would you be able to do that you can’t do right now?
IMPORTANT NOTE: This question is very important. I’m getting to her CORE NEED. Everyone will say I need more money. Who doesn’t? But it’s never the money, it’s what the money will do for them, that’s their core need.
Sue: Well, I’m a single mom and I work 2 jobs, so if I could make $1500 extra a month, I could quit my 2nd job and have more time to spend with my kids….
IMPORTANT NOTE: You’ll know you’ve identified their core need when their is a gasp, a sigh, etc. You’ll hear a physical change in the voice. It will become more relaxed. If you’re face to face, there will be a facial change, a change in posture.
You: And how would that make you feel?
Sue: Wow, I would feel incredible. It would be like a weight lifted from my shoulders.
IMPORTANT NOTE: Please get this. Sue isn’t looking for money. Her core need is to spend more time with her children and get from under the weight and stress of working two jobs.
When you find the core need and you believe in your business, you are now an expert. You know that you now have the solution that Sue is looking for.
You: Sue, If I could show you how to make an extra $1500 a month, so that you can spend more time at home with your kids, be there to help with home work, be able to go to their games or other activities, and get that weight off your shoulders, is there anything else you need to know before you get started other than what it is?
Because I’ve identified Sue’s core need and am now communicating that back to her, what is she going to say?
Do you see how that has a greater impact rather than telling people the history of your company, how great your juices and berries are, who the founders are, how long they’ve been in business, etc.
NO ONE CARES!!! What does that have to do with me is what they’re saying in their head.
Sue: No, if you can show me that, there’s nothing else I need to know.
You: Sue, are you in front of your computer right now?
If Yes: Give her the link to the presentation. While they’re pulling it up, ask more questions about them? Are you married? How long have you live in ______? Kids? Ages?, etc. (Don’t allow any dead silence on the phone)
After the site loads, ask Sue to hit Pause.
You: Ok Sue, now watch it, take notes and pay attention because about 20 minutes in, you’re gonna see how you can make that extra $1500 a month, so you can quit that 2nd job and be at home with your kids more. OK?
Sue: OK
You: Now, this will take about 35 minutes, so I’ll give you a call back at 8:00.
Now follow up with Sue and close her, do a 3 way call with your sponsor or whatever procedure your company has in place.
I can guarantee you that if you make use of the information I provide in this post, your home-based business will take a new turn and you will notice a dramatic change in your business. But like I know so well, not many people will implement them.
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Now it’s up to you, my readers. I know it’s being a very long post, I hope it was all worth it. Let me know in the comment section. I ALWAYS appreciate your comments. Remember, this is a do-follow blog.
I have a lot of sharing buttons at the beginning of the post. Kindly make use of as many as you can. More people need to read stuffs like this to lessen their frustrations. Thank you!
If you want to have more leads than you will ever be able to talk to, check out this Secret Video of my Top 10 Prospecting Tricks that you can use to generate as much as 50 leads/day. (Just Click the Play Icon). Enjoy!
To Your MLM Success,
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To your Online Success,
+234 807 269 0439
Skype: thowsyne
PS: If Your Upline Does Not Have a Step-By-Step Blueprint For Success, Check This Out (Unless You Already Have Too Many Leads) – Click Here For Instant Access.
Phone Prospecting Script: Why are You not Calling?
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Great post Tosin – I just did a couple of scripts myself because I think there is a real need for this in the industry right now. For new marketers, the phone can seem ‘heavy’ and they will do anything to justify NOT making the call. Practising with a script next to you to keep on track is gold dust – I used them myself when I got started and provided you put your own spin on them using words you feel comfortable with, then I think they work well –
Keeping in mind that your prospect doesn’t actually CARE about your opportunity, only what it can do for THEM is key to understanding that you need to get to their core “why”. You have used this in everything you put in your notes above – Great script Tosin,
Nicky
Nicky recently posted..MLM Script 2- How To Handle Objections
Hey Nicky,
I see the same thing too. That’s why I put it on myself to come up with this. Incidentally I saw your article on BetterNetworker. Awesome, Nicky! I need to pay close attention to your blog now.
Good stuff there.
You are right, if people dont CARE about our opportunity but something that will HELP them ,why do we assume their core need. It doesnt make sense to me.
Thanks for the wonderful comment, Nicky!
~Tosin
Great post!~ Phone scripts are just “lesson plans” for the phone call.
Erika Harris recently posted..Motivational Monday
Hey Erika,
Yeah they are lesson plans. I drift from them from time to time but they keep my efforts in focus.
Thanks
~Tosin
Tosin, this a great post for people afraid of the phone. I love the script!
And what I find most valuable about it is that it tells you what to watch for, how to know when you have hit upon the person’s core need.
And it’s a great reminder not to assume it’s all about money. Like you said, we all need more of that but without getting to the core reason behind the desire for more money, we don’t have the core need.
Jeanine Byers Hoag @DressingMyTruth recently posted..Scooby Doo & The Case of the Ice Cream Sundaes
Hey Jeanine,
Most of the time it’s not about the money, it is what the money will do. The lifestyle it will afford. The pain it will reduce. The enjoyment it will provide.
It’s not the money, and the earlier we recognize this, the better we will ultimately be.
Thanks for stopping by, Jeanine!
~Tosin
Thanks Tosin! You obviously put a lot of time and thought into this post and I like your style of prosecting on the phone. Very useful stuff!
Erin Smith recently posted..4 Funded Proposal Examples to Instantly Double Cash Flow
Hey Erin,
Yeah I did put alot of effort into this post. It’s due to the immense frustrations I see people have. It is a cause for concern.
Glad it was worth it.
Thanks Erin!
~Tosin
NB: I need to send you a private message to ask about some stuffs. This is just to make you aware. I’m sending it via facebook.
Hi Tosin,
I couldn’t agree more that calling prospects is an indispensable task. You summed up the job description in network marketing pretty well: Being busy turning prospects in customers or business partners. That’s we get paid for.
Thanks for sharing your insights and the script.
Take care
Oliver
Oliver Tausend recently posted..Business And Sports – Lessons From A Golf Lesson
Hey Oliver,
Yeah, what is network marketing without turning leads into customers and business partners. This is not affiliate marketing, ya know.
Thanks for the comment, Oliver!
~Tosin
When you are into business, as an owner, you need to make a constant connection with your potential clients. You can definitely win their heart with this kind of strategy. It can be time consuming but it can help others to recall your business, your offer or even your name.
Josh recently posted..Aftercare Tips For Tooth Wisdom Extraction
Hey Josh,
I agree with you. It is not just in Network Marketing, if you want to make the best of business in general you must connect with the clients. They bring in the goods.
Thanks for the input, Josh!
Tosin
Ah, that use to me.. Afraid to pick up the phone because I could never answer those questions the right way when they would throw them at me. Made me a nervous wreck. But with time, patience and knowing it’s a learning process I eventually worked it all out. Hey, I’ve always known it’s not about the money. It’s about what the money can do for you.
Great script and thanks for putting so much into this post. You just helped out a LOT of people Tosin. I applaud you for that!
Adrienne
Adrienne recently posted..How Do The Pros Really Make Money Online
Hey Adrienne,
It’s amazing how much we can learn simply by facing our fears and coming on ahead with solutions to our biggest challenges. they make us come out of it stronger and also with valuable knowledge to teach others too.
Appreciate the kinds words. I actually put alot into this post.
~Tosin
Hey Tosin,
This is definitely a great script to follow. The key is to get into the core and find the reason why your prospects want to make extra money. Once you do that, then it will be a lot easier to help them!
Sherman
Sherman Smith recently posted..Are You Looking For Another Way To Get More Leads
Hey Sherman,
Missed you on my blog, friend.
Welcome!
More things will be accomplished if we take the time to find out what moves our prospects to tears and the reason they do what they do.
The greatest leaders in history perfected the art. No wonder they command a great following.
Thanks for your comment, Sherman!
~Tosin
Tosin,
Nice man! I like the script and it focuses on the right things. It’s so good to see you sharing quality info telling people not to try and close over text. Also, not to share the substance of your offering by a terse text or email.
Hop on the phone and assess their core needs. Then follow-up and close. Inspiring, Tosin. Thanks!
Hey Jon,
Good you agree with me on the issue of text. We gotta face our fears and find out their core needs. If we have a solution to their core needs, good! if not, we can move ahead. But we gotta hop on that phone and make that call.
Good to have you here again, Jon!
~Tosin
Hi Tosin,
I love the script! It’s important to connect with our prospect and really talk to them personally. Talking to people is a powerful way to establish relationship. Besides, the conversion rate of calling your prospect is far more effective than just sending follow ups and emails.
Get on the phone! or Skype!
Thanks for sharing!
-Christian
Christian recently posted..Limitation of Traditional Network Marketing Strategy- Solved!
Hey Christian,
Yeah, the conversion rate is higher than sending back and forth emails or text.
Skype is great too. Just make sure your voice is heard
Thanks Christian
~Tosin
Hi Tosin, like you, I have a general outline, I don’t use a script, but to be honest I truly like to ask my prospect what kind of effect “it” (whatever ‘it’ is… which in most cases it is money in order to have more time, and fulfillment)… I believe that every human has to actually ‘say’ what ‘it’ is and how ‘it’ will affect them.
There is something about saying things out loud that make us actually ‘hear’ it rather than think it.
Thanks so much Tosin, I think this will really help people.
and yes… of course I am on board… you HAVE to pick up that phone!
Jayne
Jayne Kopp recently posted..Online Business Reasons for Failure
Hey Jayne,
You have a way of writing comments that make me smile or laugh, Jayne.
Yeah, there is something about saying things as opposed to writing them via mails or text. The voice can be taken advantage of to sense the tone, the importance of the words. These are clues that can be used to advantage and only calling can effectively do this.
Thanks Jayne!
~Tosin
Hey Tosin,
This is seems to be the hardest part of our industry and the toughest thing for people to overcome. They should know they are not alone. There are many many people that are “afraid” to lift that phone.
With the training you provide, it helps to make it much easier to accomplish what needs to be done. Thanks!
Steven Schmeltzle recently posted..The Top 3 Common Blogging Mistakes To Avoid
Hey Steven,
We all need training from time to time on our areas of weaknesses. And it applies to phone prospecting too.
Steven, people are just plain scared of the phone, and I know it’s due to posture and not knowing what to expect.
I sure hope this will be useful for people who need this.
Cheers!
~Tosin
Tosin, you made a very good point. Some business owners, weather your in MLM or Coaching,tend to only rely on their blog to generate leads from the internet. Which is fine, but in reality most of our business is going to be meeting clients off the web. Hence, building relationships creates long lasting clients. This works better off the web.
I loved that you sheared that script because anyone can use it as a model to talk to prospects on the phone, as they become comfortable with the script they can modify it into their own words.
Tisha
Tisha recently posted..5 Ways to Flow With it- Breeze Through It- and Come Out With Clarity!
Hey Tisha,
Like you said, though there is absolutely nothing wrong with relying on blogs to generate traffic, we ought to maximize our experience online by meeting clients and improving our personal relationships with them.
It pays great dividends.
Thanks Tisha! Loved your coming to my blog.
~Tosin
Excellent Post and Full of very good information, I learned some things from you.
Kathleen Cooley recently posted..My Blog on Marketing
Hey Kat,
Always good to see you come here. Glad you found my post useful.
Cheers!
~Tosin
Hi Tosin,
This is a great script, it reminds me very much of Todd Falcone’s teachings on scripts. I’m still phone shy so I appreciate a good script and I have bookmarked this post.
Thanks!
Stacy
Stacy@Personal Development recently posted..Finding Answers to the Riddles of Life
Hey Stacy,
I love Todd Falcone’s scripts. He is a master in recruiting.
Good you have bookmarked it.
Cheers!
~Tosin
AAH! must say it took a while to get the whole thing read and get in mind. One important thing that you have mentioned that is often ignored by novices is that, you should not only be concerned about getting traffic, but you should also know the art to convert your traffic into your customers.
Yeah James, it’s a fairly long post and at least you eventually read it through.
It”s something I was obssessed with when I started online, but since come to see that the money is actually in phone prospecting.
Good to see you here again, James!
~Tosin
Anyone would love it if they get a call back from a web enterpreneur and having a helping hand from them. And that would help you in getting your word spread if you satisfy your customers.
James Foster recently posted..Ikea Furniture- The Ultimate in DIY
Yeah, I’d love to get a call from my mentors I follow too. It helps to call and ask what the client/customer/prospect want.
Hey Tosin,
Great script! You get the prospect comfortable with you first. Talk about them, not just pitch them. Find out their real needs and then set up the next call.
I use something similar and it has worked well for me. Make sure you know many different types of people in your upline, because you will want to do a three-way call with someone the prospect can relate to if possible. This will help you gain more trust from your prospects.
Thanks for sharing this Tosin and have a great day!
Ian Belanger@Network Marketing Success recently posted..Blokube Review
Hey Ian,
Sounds like a good summary. It’s all about getting what the prospect want and using it to gain trust.
Thanks for stopping by!
~Tosin
Hi tosin,
nice job on that phone script. People will get comfort if you talk with them about the personally things. And then you could start to pitch them. Thanks for sharing this.
Andrew Walker recently posted..IX Web Hosting Coupon
Hey Andrew,
Glad the script is useful and you find value in it.
Take care!
~Tosin
The usefulness of Phone Scripts in your business is very enormous. You must stay in track and do not mislead your costumers. This is the key to success. With this reason, having Phone Scripts would really help you a lot.
Pete recently posted..Japanese Gardens- Something a Bit Unique
Hey Pete,
I love phone scripts, especially when I was just starting out. Glad you found it useful too.
Cheers!
~Tosin
Definitely worth the effort you make, but not everyone’s made for this aggressive tactic, some can only do what you did in the beginning, get leads, test new methods and do the best they can.
We have to realize that there are a lot of methods to achieve the same result, and they all work, but only adapted to the individual.
Antonia@Conversational hypnosis recently posted..The Power Of Conversational Hypnosis Review
Hey Antonio,
I dont think it’s an aggressive tactic. If you are in network marketing, or business in general, it’s not optional to use the phone to get in touch with your prospects. It’s not!
But of course the more the risk and the aggression, the more the reward.
Thanks!
~Tosin
It comes up to how much you want to earn. Because calling people up is tiring, like any other activity with a client. Most of us feel comfortable behind a monitor.
Antonia@Conversational hypnosis recently posted..Using Hypnotic Language
I understand that fact Antonia and that’s why those that really make the kill in any business are those who are able to do all that is necessary to make things happen.
I used to be fearful of calling people up, especially because I thought I would not measure up with my Nigerian accent when calling people from other countries. But I soon realize all those things dont matter. Sometimes the best we can do for ourselves is to face our fears.
Cheers Antonia,
~Tosin
Good communication between parties is a very good characteristic when planning on investing in some business. Through communication, we could send or share whatever problem we may encounter. And it is very nice knowing that there are still people who are willing to listen and share what they’ve got to us.
Thanks Adrian!
Hi Tosin,
I could not agree more with you about the actual people to people contact in network marketing. As rightly pointed out by Fontella, there are other clues that we definitely cannot pick up througfh text messaging and emails. Those are the tools but the real deal is definitely in to actual human connection!
I appreciate your sharing! There are many insightful comment too.
Viola Tam
Viola Tam recently posted..Tips from Network Marketing ‘Secret Millionaire’